Forrest Scene

April 2014 News Releases

A case for international business expansion to be presented at annual forum

Washburn University student Amanda Sorrrell Kennedy, formerly of Edna, will join two fellow students in the presentation of a group research poster, "Tim Horton's:  Making a True Difference," at The Washburn Apeiron:  A Forum of Student Research, Scholarship and Creativity on Friday, April 18.

Kennedy is a senior and is pursuing a bachelor of social work degree.

She and the two fellow students competed in a case study competition at the International Leadership Association Conference in Montreal, Quebec, Canada. For the competition they created a research paper in response to the prompt provided and presented the outcome of the research in an oral presentation. Their project focused on attempts by a quick service restaurant chain to attain the same level of customer loyalty and success they enjoy in Canada once the company expands to other countries. The group hypothesized that the success of the chain can be evaluated through the key leadership concepts of adaptive leadership, systems thinking and social responsibility. (Learn more about their second-place finish.)

This presentation will fulfill a portion of the Washburn Transformational Experience opportunity, for which Kennedy must demonstrate excellence in scholarly and creative activity, community service, leadership or international education. The WTE was established to provide baccalaureate students with the opportunity to make a difference to others or society through enhanced learning designed to complement traditional college studies.

The Apeiron allows students from all disciplines to present their work in an environment that closely resembles the professional conferences and performance venues of their chosen area of study.  Seventy-one students are participating in the forum and entries include poster presentations, oral presentations, exhibitions and performances. To learn more, please visit www.washburn.edu/apeiron.  

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Contact: Dena Anson, university relations, 785.670.1711

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