Sport & event media degree - Washburn University

Why study sport & event media at Washburn University? 

A Washburn University degree in sport & event media will help you find your place in the field of sports media and event management. This one-of-a-kind degree is the only program in the region that offers front-facing strategic media experience as well as instruction in behind-the-scenes operations of sport and event management.

You’ll learn from experienced kinesiology and mass media faculty to gain career skills and insights that reach beyond media strategy and production to include sports marketing, event coordination and fan engagement roles.

Career Forecast Growing OutlookAverage Salary $46,590on campus

Set for success:

CAREER FORECAST: growing outlook

Student/faculty ratio

11:1 Kinesiology 

13:1 Mass Media

Career after graduation

85%

of our grads begin a career in the media industry

Hands-on learning

100% of students complete an internship and graduate with a digital portfolio.

What sets sport & event media at Washburn University apart?

You'll take courses that blend media, communication and sport management, giving you hands-on experience in both content creation and event operations. From sports media writing and video production to branding and promotion, you’ll build skills that prepare you for a variety of careers in the sport and event industry.
You’ll gain experience across both mass media and kinesiology, combining creative storytelling with an understanding of sport and event management.
You’ll have opportunities to complete internships in areas like social media management, sports photography, video production and sports journalism with campus partners such as Washburn University Athletics, Washburn University's Strategic Communications & Marketing, and community partners like Advisors Excel, KSNT, Kansas City Monarchs, Sunflower State Games and Topeka Scarecrows.
You’ll graduate with a professional portfolio that showcases your work and helps you stand out to employers.
You’ll be prepared for careers in digital and social media production, sports information and media relations, sports brand management, sports marketing, public relations, sports advertising and sales, live event production and management, sports broadcasting and play-by-play announcing, multimedia journalism and podcasting, and many others.
You’ll benefit from smaller class sizes and faculty who help you design a degree path that fits your exact career goals.
You’ll be eligible for scholarships through both the mass media and kinesiology departments.

A unique path into the sports industry

Washburn University's sport & event media degree is the only program of its kind in the region, preparing you with specialized skills that employers in sports media and event management industry are looking for. Here's what you'll do:

Create media content - Cover live events - Work with athletics or other areas of interest - Build a professional portfolio

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Kinesiology department scholarships

You're eligible for a variety of scholarships based on academic performance and career pursuits. Available for incoming freshmen, current and transfer students. Applications are due early in the spring semester for the following year.

Mass Media department scholarships

Explore scholarship opportunities available to Sport & Event Media students at Washburn University, including awards through the Mass Media department to help support your education.

Kinesiology department scholarships
Kinesiology department scholarships
Mass Media department scholarships
Mass Media department scholarships

Courses in this degree program are offered at the Traditional Undergraduate rate.

Financial aid

Washburn University offers generous undergraduate financial aid, including scholarships and grants.

Tuition waiver programs

If you don’t currently live in Kansas, learn about our Tuition Waiver programs that may qualify you for in-state tuition.

Tuition and fees
Tuition and fees
Financial aid
Financial aid
Tuition waiver programs
Tuition waiver programs

Sport & event media courses and sample schedules

Major Map

Sample Schedule

Program cost

Courses in this degree program are offered at the Traditional Undergraduate rate. Sport & event media majors are eligible for a variety of scholarships based on academic performance and career pursuits. Scholarships are available for incoming freshmen, current and transfer students. Applications are due early in the spring semester for the following year.

Washburn University offers a competitive tuition rate. Both in-state and out-of-state students pay the same rate. The sport & event media program cost is $365 per credit hour. For a full list of credit hour cost at Washburn University, click the tuition button below.