BBA in Entrepreneurship and Innovation

If you want to look back some day and say “look what I built” instead of “look where I worked,” Washburn has just the program for you – a Bachelor of Business Administration in Entrepreneurship and Innovation. 

In our BBA in Entrepreneurship and Innovation program, you’ll learn how to build a successful business from the ground up. You’ll learn how to generate ideas, analyze markets and recognize and assess business opportunities. Best of all, you’ll gain hands-on experience in developing the marketing and financial plans it takes to start your venture.

Entrepreneurship Courses

The curriculum in our Entrepreneurship and Innovation program is designed to help you learn to work with a team. You’ll learn to coordinate research activities, operations and finance into a well-blended business strategy. You’ll start with a solid basis in our general business administration courses, then move on to a series of entrepreneurship courses designed specifically to give you the background you’ll need to succeed.

Best of all, you’ll actually have the opportunity to launch your idea in the capstone course – Entrepreneurship Clinic. This course has already launched multiple successful businesses built on the outstanding education provided by our dedicated faculty. You’ll also benefit from the strong ties our faculty have in the business community. ­­In short, they can help you succeed because they have done it themselves.

  • Entrepreneurship, Innovation and Creativity (BU343)
  • Entrepreneurship Marketing (BU369)
  • Entrepreneurship Finance for Small Business (BU389)
  • Entrepreneurship Clinic (BU370)
  • 12 additional upper-division elective hours in accounting, business, or economics

Career Opportunities

While the BBA in Entrepreneurship and Innovation will prepare you to successfully start a small business, it certainly won’t limit your career options to start-up ventures. In fact, the skills you’ll learn in the entrepreneurship program are in high demand among forward-looking businesses throughout the country. Those skills can be applied in a wide range of existing organizations, whether big or small, for-profit or non-profit.


Freshmen and students new to the School of Business should visit with Stacy Woltje initially for help in determining their degree track. Sophomores, juniors and seniors may choose a faculty member advisor.

Determining the correct catalog year is very important when using our advising literature.  Catalog years dictate the requirements of your degree program and can change from year to year.  These requirements will remain in force for up to seven years, or until the student decides to choose a newer catalog year.  Sometimes it makes sense for a student to choose a newer catalog, while other times it’s more advantageous to use the older catalog.  Regularly working with your advisor ensures you are following the right degree track.

For students who started at Washburn on or before Summer 2019: Use the 2018-2019 catalog (updated general education program – requiring 9 hours from each of the core distribution areas of Humanities, Social Sciences and Natural Sciences)

For students who start at Washburn in Fall 2019-Summer 2020: Use the 2019-2020 catalog (additional writing elective added within the Humanities requirement)

For students who start at Washburn in Fall 2020-Summer 2021: Use the 2020-2021 catalog (additional course in BU248 Data Analytics added to Business Core requirements)

back to top button